Start to scale. Startup and Scale-up Founder Stories.

The opportunities in a $1 trillion Augmented Reality market with Joris Biskop, founder and CEO of AddOptics

November 24, 2023 Joris Biskop Season 3 Episode 50
Start to scale. Startup and Scale-up Founder Stories.
The opportunities in a $1 trillion Augmented Reality market with Joris Biskop, founder and CEO of AddOptics
Show Notes

Joris Biskop is the former CTO of Luxexcel, 3d printing lens specialist, which was recently acquired by Meta for €400 million. Based on his insights there, he founded Addoptics, of which he is now the CEO. Addoptics is a smart manufacturer of optics, serving an impressive list of customers worldwide from their office in Rotterdam.

We'll cover the following topics:

  • The opportunities in a 1 trillion Augmented Reality market;
  • Pivoting from niche prototype production to scalability;
  • The pro’s and cons of taking investors on board;


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